2018 – the year of influencers. A new word is increasingly appearing on the Internet. They dictate the rules, affect the world of design and interior fashion. Who are they?
Influencers can be a blogger or media personality. Most often they interact with this audience through social networks: Instagram, Facebook or YouTube. They talk about the latest trends in healthy lifestyles, make-up, fashion, art and literature – the list is endless, they are present in almost any area.
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One of the main influencers in the world of interior design this year is Joanna Gaines.
The furniture industry has created a whole range with its design and name. The design features clean lines, white or gray walls with a mixture of Antiques and rustic furniture. Rooms elegantly decorated, but the warmth of the wood makes them very homely.
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Another influential special is Maria Ivanova. A successful TV presenter of the program “heads and Tails. Shopping”, the model and actress wins fans with his style of life, filled with travel to different parts of the Earth. Mary is attracted to yoga retreats and continues to inspire people to travel and to know other cultures of the world.
In the world of interior design is the trendsetter brand is a Portuguese brand BRABBU. BRABBU designers draw their ideas in the cultures of different peoples and civilizations. They explore the local countryside on different continents.
For example, a mirror IRIS from BRABBU was inspired by the goddess Iris. Irida is not only the goddess of the rainbow and messenger of the gods, the order of which she carries with the swiftness of the wind across the land and into the sea. Also the name of the Greek goddess called the part of the eye that changes and controls our perception of light, objects and colors. Mirror IRIS enhances these feelings in the veneer of black wood, parts of the gold finish and gloss beige lacquer, which resemble the wings of the goddess iris.
Hermes, known in Greek mythology as the God of boundaries, travel and communication was the inspiration of HERMES sofa from BRABBU . It is a modern piece of furniture is the message passed through the centuries, in spite of time and space, taking on its unique shape. His message is clear – there are no insurmountable borders to create the perfect interior in Your home.
I also want to introduce the Dutch brand “Moooi” and owner of Marcel wanders. Incredibly charismatic designer destroyed the stereotypes about the Dutch designers as the representatives of the strict style. His provocative works are filled with magic and fantasy.
Art Director of the company BISAZZA, Fabio Novembre is known for its unusual interiors. Surrealist and provocateur, these two words perfectly describe the designer. His style eccentric. Not only in art but in life.
“A good thing is a powerful individual force. I do not believe in trends and believe in the genius of the people. High design form a single strong personality”.
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