Polina Gagarina has become the face of cosmetic company L'Oreal. The actress starred i the video, which advertises a new tool for color-treated hair Smartbond.
The actress published a photo on Instagram and described in detail the advantages of Smartbond. Promotional video of L'Oreal built in the best traditions of the James Bond film. The main heroine – Polina Gagarina – riding in the expensive car and calls "specialist", asking about the possibility of protecting her. On arrival at the point of X character meets with an agent that opens a suitcase with the product.
After the publication of this video on her microblog Polina Gagarina has received many positive reviews. One concerned a good director's work, while others pointed to the fact that Polina would look good in a full-blown movie film of this genre.